Mandi Gould, Author at Barker Social™

About Mandi Gould

Mandi is a social media marketer, copywriter, and project manager for Barker Social™. She's a results-driven planner with an unstoppable ability to churn out quality marketing content. Her creative spirit, project management skills, and copywriting ability make her a marketing dynamo. She is also a bird lover, health foodie, jazz enthusiast, and swing dancer.

Entries by Mandi Gould

Outsource your Business Blogging for Maximum ROI

Will an active business blog make a difference to your business?

The answer is YES.

Absolutely.

Why?

An active business blog provides extensive content to help build a trusting relationship with your audience.
Frequent updates to your blog enhance the way Google ranks your website.

Entrepreneurs build entire business empires based solely around their Google rankings and online content. And it’s one of the most cost-effective ways to push your brand forward.

What does “active” mean exactly? How often should your business post new content? For businesses who want to dominate in Google searches, that could be as frequent as daily posts—yes daily!—while for other businesses one […] Read more

What Every Business Needs for Successful Marketing in 2019

Can you keep up with the ever-changing world of marketing?

Disruption is very real in marketing. New tools and technologies emerge, innovative thinkers spin old tactics on their heads, and audiences everywhere continue to set the bar higher and higher as they’re exposed to exponentially more content every day.

As we look towards marketing in 2019, it’s important to look around the curve in preparation. From non-negotiables like a fully optimized website to scaling your business using content marketing and SEO, in 2019 you’re going to need to work even harder to stand out from the crowd and build trust with your […] Read more

Top Project Management Advice for Digital Marketing

Do you want to ensure that your next marketing campaign is the most successful ever? Here’s something important to keep in mind: it’s all about stellar project management skills.

Sure, marketing knowledge is important. Absolutely! Of course! But to be the best digital marketer you’ll need more than just technical know-how and theory. What you really need to be successful are top-notch project management skills, because strategizing and then bringing a marketing campaign to fruition is genuinely a multi-tiered project that requires sophisticated management.

Motion vs. Action

Ernest Hemingway once wrote, “Never mistake motion for action.” That’s especially poignant when you think about […] Read more

How to Add a Manager to your “Google My Business” Listing

Step 1
Go to this link: https://goo.gl/R3ge7x

Step 2

Click on the name of your business.

Step 3

Step 4

[…] Read more

Accelerate your SEO with Daily Industry News

Want to kill it with Google and see your search engine rankings soar???

One of the most effective ways to win Google’s oh-so-fickle heart is by creating daily industry news content as part of your marketing strategy.

Google Rankings Matter

Let’s face it; Google rankings are incredibly competitive. Everyone is vying for the number one search engine ranking or, at the very least, a front page ranking. If you want your target customers to be able to find you, you’re going to need Google to rank you as high as possible.

The importance of top billing in Google searches is more critical than many […] Read more

How to Express VALUE in your Marketing

What does value really mean?

When it comes to business, value is the usefulness, worth, and importance of your products and services… Not in your mind but in the minds of your customers. This comes from how well a product fulfills customer needs and matches customer preferences.

Your Unique Value Proposition

Your value proposition is the way in which you express the worth of your product or service so that it’s attractive to customers. It’s what makes them want to buy the first time and it’s also what keeps them coming back for more. Mick Jagger might not be able to get satisfaction, […] Read more