Sample Content for Client Approval

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We believe in accountability,  transparency, and client approval on all content. That’s why we submit all content to our clients for review and approval before it goes live.

Our social media packages include one round of edits to ensure that all brand content meets and exceeds your expectations.

All social media images are created in the appropriate sizes for your campaign including Facebook, Twitter, Instagram, LinkedIn, and Pinterest sizes.

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SAMPLE: Ride for SickKids

The following visual content are samples from the campaign for the Ride for SickKids, sent for approval before posting. The graphics shown here are in the Twitter sizes and were also created in Instagram/Facebook sizes for this campaign.

 

 

Tag your updates and photos with #RFSK and @ride4sickkids! We’ll be awarding a prize to the best-tagged photo on the day of the ride. #RFSK

 

The best photo will be featured on our website and will receive free entry into next year’s ride… not to mention bragging rights! #RFSK

 

Be sure to use our hashtag #RFSK, especially on Instagram and Twitter!

 

Tomorrow is the big day! We can’t wait to see you there. Let’s ride! #RFSK

 

This is it, folks! It’s time to hit the road for one of the best causes around. Don’t forget to tag your photos with #RFSK and @ride4sickkids!

 

Thank you to everyone who participated in yesterday’s ride. What a day! Keep your photos rolling in tagged with #RFSK & @ride4sickkids!
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Sample Content: Canadian Association of Marketing Professionals (CAMP)

CAMP Canadian Association of Marketing Professionals

Here is some sample written content for CAMP, sent for approval before posting. The shorter Twitter hooks appear on the right and often include @tags to include shoutouts for networking and engagement.

The examples shown here are from the July 2017 CAMP theme: Social Etiquette.

 

Facebook & LinkedInShorter for Twitter
The 5 W’s of Social Media for Business http://bit.ly/2uhBhdx #socialetiquetteThe 5 W’s of #SocialMedia for Business http://bit.ly/2uhBhdx #socialetiquette
“What can social media really do for my business?” Explained: http://bit.ly/2uhBhdx #socialetiquette“What can #socialmedia really do for my business?” Explained: http://bit.ly/2uhBhdx #socialetiquette
How can you make social media work for your business? Let’s dive in! http://bit.ly/2uhBhdx #socialetiquetteHow can you make #socialmedia work for your business? Let’s dive in! http://bit.ly/2uhBhdx #socialetiquette
Scale your social media strategy in accordance with your company growth. http://bit.ly/2uhBhdx #socialetiquetteScale your #socialmedia strategy in accordance with your company growth. http://bit.ly/2uhBhdx #socialetiquette
Answer these five questions to better position yourself on social media: http://bit.ly/2uhBhdx #socialetiquetteAnswer these five questions to better position yourself on #socialmedia: http://bit.ly/2uhBhdx #socialetiquette
If handled well, social media can have a measurable impact on your business. http://bit.ly/2uhBhdx #socialetiquette #smallbiz #socialmediaIf handled well, #socialmedia can have a measurable impact on your business. http://bit.ly/2uhBhdx #socialetiquette #smallbiz
WHY are you on social media? (This should be a required question on any social media sign up page.) http://bit.ly/2uhBhdx #socialetiquetteWHY are you on #socialmedia? (This should be a required question on any social media sign up page.) http://bit.ly/2uhBhdx #socialetiquette
Ah, content. The challenge faced by all brands in the digital space. Learn about social media for small business. http://bit.ly/2uhBhdx #socialetiquetteContent: The challenge faced by all brands. Learn about #socialmedia for small business. http://bit.ly/2uhBhdx #socialetiquette
Many entrepreneurs are quick to jump on the social media bandwagon, but few truly understand how best to employ it. http://bit.ly/2uhBhdx #socialetiquetteMany entrepreneurs are quick to jump on the #socialmedia bandwagon but few truly know how best to employ it. http://bit.ly/2uhBhdx
The internet is drowning in business social media accounts that have no idea why they’re online in the first place. http://bit.ly/2uhBhdx #socialetiquetteThe internet is drowning in business #socialmedia accounts that have no idea why they’re online in the first place. http://bit.ly/2uhBhdx
LinkedIn Must: Have a Complete Profile! http://bit.ly/2vqFYXE #socialetiquette #LinkedIn#LinkedIn Must: Have a Complete Profile! http://bit.ly/2vqFYXE #socialetiquette
LinkedIn: Network, Connect & Participate. Where to start: http://bit.ly/2vqFYXE #socialetiquette #LinkedIn#LinkedIn: Network, Connect & Participate. Where to start: http://bit.ly/2vqFYXE #socialetiquette
What course of action will yield the best results on LinkedIn? http://bit.ly/2vqFYXE #socialetiquette #LinkedInWhat course of action will yield the best results on #LinkedIn? http://bit.ly/2vqFYXE #socialetiquette
Remember: LinkedIn is an investment. It’s a marathon, not a sprint. http://bit.ly/2vqFYXE #socialetiquette #LinkedInRemember: #LinkedIn is an investment. It’s a marathon, not a sprint. http://bit.ly/2vqFYXE #socialetiquette
There is an art to leveraging the tools on LinkedIn to work for you. http://bit.ly/2vqFYXE #socialetiquette #LinkedInThere is an art to leveraging the tools on #LinkedIn to work for you. http://bit.ly/2vqFYXE #socialetiquette
LinkedIn provides the tools to brand yourself as a leader in your industry. http://bit.ly/2vqFYXE #socialetiquette #LinkedIn#LinkedIn provides the tools to brand yourself as a leader in your industry. http://bit.ly/2vqFYXE #socialetiquette
You *must* maintain your LinkedIn profile. Guest contributor Courtney Rosebush explains why: http://bit.ly/2vqFYXE #socialetiquetteYou *must* maintain your #LinkedIn profile. Guest contributor Courtney Rosebush explains why: http://bit.ly/2vqFYXE #socialetiquette
Whether it’s friends or co-workers, extending a LinkedIn invitation helps build your network. http://bit.ly/2vqFYXE #socialetiquetteWhether it’s friends or co-workers, extending a #LinkedIn invitation helps build your network. http://bit.ly/2vqFYXE #socialetiquette
Creating new connections on LinkedIn can lead to new business opportunities, friendships, etc. http://bit.ly/2vqFYXE #socialetiquetteCreating new connections on #LinkedIn can lead to new business opportunities, friendships, etc. http://bit.ly/2vqFYXE #socialetiquette
LinkedIn is one of the most powerful social networking and marketing tools currently available. http://bit.ly/2vqFYXE #socialetiquette#LinkedIn is one of the most powerful social networking and marketing tools currently available. http://bit.ly/2vqFYXE #socialetiquette
Have you ever logged into your LinkedIn account and seen the thousands of articles, comments, job posts, etc. and not known where to begin? http://bit.ly/2vqFYXE #socialetiquetteHave you ever logged into your #LinkedIn account and not known where to begin? http://bit.ly/2vqFYXE #socialetiquette
LinkedIn is free to join and provides access to connect with thousands of business professionals and like-minded people in many industries. http://bit.ly/2vqFYXE #socialetiquette#LinkedIn provides access to connect with thousands of professionals and like-minded people in many industries. http://bit.ly/2vqFYXE
By classifying LinkedIn users as 1st, 2nd, and 3rd degree connections, you can determine who knows who and leverage these relationships to obtain introductions. http://bit.ly/2vqFYXE #socialetiquette#LinkedIn 1st, 2nd, and 3rd degree connections help you determine who knows who to leverage relationships. http://bit.ly/2vqFYXE
Contributing to LinkedIn Group conversations, posting new articles, and commenting on other people’s work are all forms of participation that you should engage in. http://bit.ly/2vqFYXE #socialetiquette#LinkedIn Ideas: Contributing to Group conversations, posting new articles, commenting on other people’s work: http://bit.ly/2vqFYXE
One of the primary functions of LinkedIn is to meet and network with other people. If you don’t put yourself out there, you’re not getting the full benefit of the site. http://bit.ly/2vqFYXE #socialetiquetteOne of the primary functions of #LinkedIn is to meet and network with other people. http://bit.ly/2vqFYXE #socialetiquette
In order to generate success on LinkedIn, you need to give it time and have patience. If you’re willing to put in the time and effort, LinkedIn can do wonderful things for your professional and personal career. http://bit.ly/2vqFYXE #socialetiquetteIf you’re willing to put in the time and effort, #LinkedIn can do wonderful things for your career. http://bit.ly/2vqFYXE #socialetiquette
Never ignore negative feedback. It won’t go away. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsNever ignore negative feedback. It won’t go away. http://bit.ly/2wj7Kle #socialetiquette #socialmediatips
Always acknowledge negative feedback so that the customer feels heard. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsAlways acknowledge negative feedback so that the customer feels heard. http://bit.ly/2wj7Kle #socialetiquette #socialmediatips
Remember: It costs less money to keep a customer than to find a new one. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsRemember: It costs less money to keep a customer than to find a new one. http://bit.ly/2wj7Kle #socialetiquette #socialmediatips
How do you react when someone says something negative about your business? http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsHow do you react when someone says something negative about your business? http://bit.ly/2wj7Kle #socialetiquette #socialmediatips
Do you know how to respond to negative reviews and comments on social media? http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsDo you know how to respond to negative reviews and comments on social media? http://bit.ly/2wj7Kle #socialetiquette #socialmediatips
Rise above your defensive feelings to find the grain(s) of truth in negative feedback. http://bit.ly/2wj7Kle #socialetiquetteRise above your defensive feelings to find the grain(s) of truth in negative feedback. http://bit.ly/2wj7Kle #socialetiquette
The golden rule in communications is to make sure that you reply so that your customer feels heard. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsThe golden rule in communications: reply so that your customer feels heard. http://bit.ly/2wj7Kle #socialetiquette #socialmediatips
Once negative comments have been made, it’s important to step up to the plate and show that you’re a professional brand. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsOnce negative comments have been made, step up to the plate and show you’re a professional brand. http://bit.ly/2wj7Kle #socialetiquette
Apologizing for how a negative experience made a customer feel can go a long way in improving their perception of your business. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsApologize for how a negative experience made a customer feel to improve the perception of your brand. http://bit.ly/2wj7Kle #socialmedia
From Facebook and Twitter to TripAdvisor and Yelp, social media helps us connect with our customers… unfortunately, this also open us up to criticism. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsSocial media helps us connect with our customers… Unfortunately, it also open us up to criticism. http://bit.ly/2wj7Kle #socialetiquette
If you can go beyond your defensive instinct and fine-tune your social listening skills, you’ll have the opportunity to uncover some important information from your customers that could help you improve your overall business. http://bit.ly/2wj7Kle #socialetiquette #socialmediatipsFine-tune your #sociallistening skills to uncover information that could help improve your overall business. http://bit.ly/2wj7Kle
Content marketers will agree – the practice of ad blocking reinforces the need to implement as much valuable content as possible. http://bit.ly/2rof11b #marketingThe practice of ad blocking reinforces the need to implement as much valuable content as possible. http://bit.ly/2rof11b #marketing
Ad blocker or not, you can’t keep a good marketing message down. http://bit.ly/2rof11b #marketing #CanadianMarketerAd blocker or not, you can’t keep a good marketing message down. http://bit.ly/2rof11b #marketing #CanadianMarketer
In order to get targeted traffic to your Trade Show booth, you’re going to have to target your approach. http://bit.ly/2tvLxPH #marketingIn order to get targeted traffic to your Trade Show booth, you’re going to have to target your approach. http://bit.ly/2tvLxPH #marketing
If you want potential customers to find you at a Trade Show, consider using targeted mobile advertising. http://bit.ly/2tvLxPH #marketingIf you want potential customers to find you at a Trade Show, consider using targeted mobile advertising. http://bit.ly/2tvLxPH #marketing
Need to drive traffic to your Trade Show booth? We’ve got some helpful tips for you! http://bit.ly/2tvLxPH #marketing #CAMPmarketingNeed to drive traffic to your Trade Show booth? We’ve got some helpful tips for you! http://bit.ly/2tvLxPH #marketing #CAMPmarketing
Trade Show tip: Create a targeted list of prospective clients before attending the show. More tips: http://bit.ly/2tvLxPH #marketingTrade Show tip: Create a targeted list of prospective clients before attending the show. More tips: http://bit.ly/2tvLxPH #marketing
Here’s some advice on how to get the traffic you’re looking for at your next Trade Show appearance. http://bit.ly/2tvLxPH #marketingHere’s some advice on how to get the traffic you’re looking for at your next Trade Show appearance. http://bit.ly/2tvLxPH #marketing
Attention, marketers! Have you joined a professional association? Here are some great reasons to: http://bit.ly/2rE476O #CAMPmarketingAttention, marketers! Have you joined a professional association? Here are some great reasons to: http://bit.ly/2rE476O #CAMPmarketing
Marketers: Don’t miss out on the many opportunities that a professional association offers. http://bit.ly/2rE476O #marketingMarketers: Don’t miss out on the many opportunities that a professional association offers. http://bit.ly/2rE476O #marketing
Take your career to the next level by joining a professional marketing association. http://bit.ly/2rE476O #CanadianMarketerTake your career to the next level by joining a professional marketing association. http://bit.ly/2rE476O #CanadianMarketer
Organizations can greatly benefit from joining a professional association. http://bit.ly/2rE476O #marketing #CAMPmarketingOrganizations can greatly benefit from joining a professional association. http://bit.ly/2rE476O #marketing #CAMPmarketing
Got questions about Twitter and hashtags for your PR and marketing? We’ve got answers! http://bit.ly/1QpMi4f #marketing #twitterGot questions about Twitter and hashtags for your PR and marketing? We’ve got answers! http://bit.ly/1QpMi4f #marketing #twitter
What are “Twitter parties” and how can they help with your branding? http://bit.ly/1QpMi4f #marketing #twitterWhat are “Twitter parties” and how can they help with your branding? http://bit.ly/1QpMi4f #marketing #twitter
Tweets with hashtags generate twice the engagement in the form of clicks, retweets, favourites, and replies as those without. http://bit.ly/1QpMi4f #marketing #twitterTweets with hashtags generate 2x the clicks, retweets, favourites & replies as those without. http://bit.ly/1QpMi4f #marketing
Get the most out of your Twitter hashtags. http://bit.ly/1QpMi4f #marketing #CAMPmarketingGet the most out of your Twitter hashtags. http://bit.ly/1QpMi4f #marketing #CAMPmarketing
What exactly is Twitter “good for” in PR and marketing? Several things. http://bit.ly/1QpMi4f #marketing #CAMPmarketingWhat exactly is Twitter “good for” in PR and marketing? Several things. http://bit.ly/1QpMi4f #marketing #CAMPmarketing
It’s often said that Gen Y, or millennials, have a short attention span. So, how do you market to them effectively? http://bit.ly/2rEYzJ1 #marketingIt’s often said that Gen Y, or #millennials, have a short attention span. So, how do you market to them effectively? http://bit.ly/2rEYzJ1
Want to connect with millennials? Here are some tips on how to reach them when marketing: http://bit.ly/2rEYzJ1 #CanadianMarketerWant to connect with millennials? Here are some tips on how to reach them when marketing: http://bit.ly/2rEYzJ1 #CanadianMarketer
Most experts agree, networking is the best way to land a job in your field. Today, more than ever, it’s about who you know. http://bit.ly/2rCmo9g #CanadianMarketer #CAMPmarketingMost experts agree, #networking is the best way to land a job in your field. http://bit.ly/2rCmo9g #CAMPmarketing
How does the average, regular person without a wealth of high profile connections get noticed? http://bit.ly/2rCmo9g #CAMPmarketingHow does the average, regular person without a wealth of high profile connections get noticed? http://bit.ly/2rCmo9g #CAMPmarketing
The annual membership fee for joining a professional marketing association is well worth the investment. http://bit.ly/2rCmo9g #CAMPmarketingThe membership fee for joining a professional #marketing association is well worth the investment. http://bit.ly/2rCmo9g #CAMPmarketing
How to Optimize Your Facebook Dark Posts http://bit.ly/2urxRWp #Facebook #socialmediaHow to Optimize Your #Facebook Dark Posts http://bit.ly/2urxRWp by @eleanorpie via @smexaminer #socialmedia
Social media automation: Oxymoron or godsend? http://mklnd.com/2tLJl9Q #socialmedia #automationSocial media automation: Oxymoron or godsend? http://mklnd.com/2tLJl9Q via @marketingland #socialmedia #automation
How Do Facebook Ads Work for Small Business? https://shar.es/1B8IjF #Facebookads #smallbusinessHow Do Facebook Ads Work for Small Business? https://shar.es/1B8IjF via @socialmedia2day #Facebookads #smallbusiness
7 Ways to Find Readers and Subscribers When No One Knows You Yet http://bit.ly/2sG5Cqv #socialmedia7 Ways to Find Readers and Subscribers When No One Knows You Yet http://bit.ly/2sG5Cqv via @copyblogger #socialmedia
Content Marketing: Five Steps For Creating Insatiable Posts That Rank http://bit.ly/2ttNRHP #contentmarketingContent Marketing: Five Steps For Creating Insatiable Posts That Rank http://bit.ly/2ttNRHP via @forbes #contentmarketing
Content Marketing Musts: 5 Keys To Driving Sales With Content http://bit.ly/2ttQ5ad #contentmarketingContent Marketing Musts: 5 Keys To Driving Sales With Content http://bit.ly/2ttQ5ad via @forbes #contentmarketing
Implementing B2B Content Marketing – A Proven 7 Step Approach http://b2c.news/IqQGXW #contentmarketingImplementing B2B Content Marketing – A Proven 7 Step Approach by @boboord http://b2c.news/IqQGXW via @B2Community #contentmarketing
The 4 Most Essential Hashtags for Content Marketing http://bit.ly/2tuk420 #contentmarketing #hashtagsThe 4 Most Essential Hashtags for Content Marketing http://bit.ly/2tuk420 via @SocialNewsDaily #contentmarketing #hashtags
3 Key Tips to Help Maximize Your Long-Form Content on LinkedIn http://bit.ly/2txIEPm #contentmarketing #Linkedin3 Key Tips to Help Maximize Your Long-Form Content on LinkedIn http://bit.ly/2txIEPm (by @JohnNemo) #contentmarketing #Linkedin
We Made These 10 Social Media Mistakes so You Don’t Have To http://bit.ly/2txufTc #socialmediaWe Made These 10 Social Media Mistakes so You Don’t Have To http://bit.ly/2txufTc via @buffer #socialmedia
Why You Need Social Proof on Your Website http://entm.ag/0ma #testemonialsWhy You Need Social Proof on Your Website via @Entrepreneur by @artofonline http://entm.ag/0ma #testemonials
Here’s a super-easy way to grow your small business https://usat.ly/2txwp5k #socialmedia #smallbusinessHere’s a super-easy way to grow your small business https://usat.ly/2txwp5k via @usatoday #socialmedia #smallbusiness
4 Key Influencer Marketing Trends to Watch http://bit.ly/2sOAcy3 #influencers #marketing4 Key Influencer Marketing Trends to Watch http://bit.ly/2sOAcy3 via @socialmedia2day #influencers #marketing
5 Strategies Agencies Can Use to Help Clients Build Their Marketing Reach Online https://shar.es/1BUMjt #socialmedia5 Strategies Agencies Can Use to Help Clients Build Their Marketing Reach Online https://shar.es/1BUMjt via @socialmedia2day #socialmedia
Grin and Share It: 5 Tips for Business Owners Who Hate Social Media http://bit.ly/2sNUsQq #socialmedia #SMMGrin and Share It: 5 Tips for Business Owners Who Hate Social Media http://bit.ly/2sNUsQq via @navSMB #socialmedia #SMM
Your Social Media Marketing Is Only as Good as Your Content http://adweek.it/2tRIaqb #contentmarketingYour Social Media Marketing Is Only as Good as Your Content http://adweek.it/2tRIaqb via @adweek #contentmarketing
Why Quality Content is the Foundation of SEO http://b2c.news/UebxTp #contentmarketingWhy Quality Content is the Foundation of SEO http://b2c.news/UebxTp via @B2Community
The 7 Elements of an Irresistibly Compelling Offer http://entm.ag/68a #copywritingThe 7 Elements of an Irresistibly Compelling Offer http://entm.ag/68a via @Entrepreneur by @wanderlustworkr #copywriting
How to Repurpose Videos Into Many Forms of Valuable Content http://bit.ly/2txGAXS #videomarketingHow to Repurpose Videos Into Many Forms of Valuable Content http://bit.ly/2txGAXS via @smexaminer #videomarketing
How to Create Instagram Stories Ads for Traffic and Conversions http://bit.ly/2txJZWl #InstagramAdsHow to Create Instagram Stories Ads for Traffic and Conversions http://bit.ly/2txJZWl via @smexaminer #InstagramAds
Creating Advanced Facebook Custom Audiences Using Google Tag Manager http://bit.ly/2txvr9j #Facebook #GoogleTagManagerCreating Advanced Facebook Custom Audiences Using Google Tag Manager http://bit.ly/2txvr9j via @smexaminer #Facebook #GoogleTagManager
The Top 10 Tips For Facebook Advertising Success http://bit.ly/2rEKbSO #socialmedia #advertisingThe Top 10 Tips For Facebook Advertising Success http://bit.ly/2rEKbSO via @bandt #socialmedia #advertising
10 Little-Known Facebook Marketing Features and Hacks You Can Try Today http://bit.ly/2rEMF3B #facebookmarketing10 Little-Known Facebook Marketing Features and Hacks You Can Try Today http://bit.ly/2rEMF3B via @buffer #facebookmarketing
How To Improve Search Engine Ranking With Social Media Marketing? http://bit.ly/2rEnlup #socialmedia #marketingHow To Improve Search Engine Ranking With Social Media Marketing? http://bit.ly/2rEnlup #socialmedia #marketing
The 5 Biggest Influencer Marketing Myths That Won’t Die http://entm.ag/v09 #marketing #socialmediaThe 5 Biggest Influencer Marketing Myths That Won’t Die via @Entrepreneur by @sujanpatel http://entm.ag/v09 #marketing #socialmedia
How to Engage Prospects on LinkedIn: A 5-Step Plan for Better Leads http://bit.ly/2rEA2FT #linkedin #socialmediaHow to Engage Prospects on LinkedIn: A 5-Step Plan for Better Leads http://bit.ly/2rEA2FT #linkedin #socialmedia
How to Use Twitter Analytics: 17 Simple-to-Find Stats to Help You Tweet Better http://bit.ly/2rEzuzM #twitter #analyticsHow to Use Twitter Analytics: 17 Simple-to-Find Stats to Help You Tweet Better http://bit.ly/2rEzuzM #twitter #analytics
5 Signs It’s Time to Stop Your Content Marketing Campaign http://bit.ly/2rElvKf #contentmarketing5 Signs It’s Time to Stop Your Content Marketing Campaign http://bit.ly/2rElvKf via @IAmAaronAgius, @sejournal
Technical SEO vs Content Marketing: Which Matters More? http://bit.ly/2rEFpEM #contentmarketing #SEOTechnical SEO vs Content Marketing: Which Matters More? http://bit.ly/2rEFpEM via @sitepointdotcom
How Social Media Marketing Stabilize Your Google Ranking http://bit.ly/2rEqfzj #socialmediaHow Social Media Marketing Stabilize Your Google Ranking by @57rahis http://b2c.news/EY0JtZ via @B2Community #socialmedia
Your Content Marketing Won’t Work Without This http://www.copyblogger.com/copy/ #contentmarketingYour Content Marketing Won’t Work Without This http://www.copyblogger.com/copy/ via @copyblogger #contentmarketingv

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