Outsource your Business Blogging for Maximum ROI

Outsource your Business Blogging for Maximum ROI

Will an active business blog make a difference to your business?

The answer is YES.

Absolutely.

Why?

An active business blog provides extensive content to help build a trusting relationship with your audience.
Frequent updates to your blog enhance the way Google ranks your website.

Entrepreneurs build entire business empires based solely around their Google rankings and online content. And it’s one of the most cost-effective ways to push your brand forward.

What does “active” mean exactly? How often should your business post new content? For businesses who want to dominate in Google searches, that could be as frequent as daily posts—yes daily!—while for other businesses one […] Read more

Accelerate your SEO with Daily Industry News

Accelerate your SEO with Daily Industry News

Want to kill it with Google and see your search engine rankings soar???

One of the most effective ways to win Google’s oh-so-fickle heart is by creating daily industry news content as part of your marketing strategy.

Google Rankings Matter

Let’s face it; Google rankings are incredibly competitive. Everyone is vying for the number one search engine ranking or, at the very least, a front page ranking. If you want your target customers to be able to find you, you’re going to need Google to rank you as high as possible.

The importance of top billing in Google searches is more critical than many […] Read more

The Holy Grail of Digital Marketing: Blogging, SEO, & Social Media

The Holy Grail of Digital Marketing: Blogging, SEO, & Social Media

So you’re running a business? Maybe you’ve recently launched… or perhaps you’ve been around for a while but you’re ready to push your business to the next level?

Next Steps: Scale + Grow

What better way to help your business expand in today’s market than by using digital advertising? Social media, blogging, and SEO are powerful marketing tools in their own right but when they all come together and work in unison, that’s when you really hit the holy grail of digital marketing.

You probably realize that you need to leverage the power of the internet to grow and scale your business, especially […] Read more

How to Apply the Principles of Content Marketing on Instagram

How to Apply the Principles of Content Marketing on Instagram

Have you considered that Instagram, a completely visual platform, can still be a great tool for content marketing?

Maybe you’ve adopted the principles of content marketing for your business website, blog, white papers, etc. Great! But what about your Instagram marketing?

First of all, it’s important to understand what exactly content marketing is:

con·tent mar·ket·ing
Noun

a type of marketing that involves the creation and sharing of online material (such as blog posts and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services.

Content marketing is all about creating valuable […] Read more

How to Give Your Customers What They Really Want

How to Give Your Customers What They Really Want

Do you know what your customers really want?

Unlocking that secret is the key to growing your customer base. And believe me, it’s not as straightforward as you may think.

Today’s consumers have become more savvy and more sensitive. They’re tired of being sold to, and are wary of anything and anyone claiming to have quick and easy fixes for their problems.

When it comes right down to it, today’s customers want to know and trust your brand before they buy from you. They want to know that you understand their wants and needs. They want to be able to see themselves in […] Read more

The Secret to Growing Your Business is to Make People Care

The Secret to Growing Your Business is to Make People Care

Do you want to know the secret to growing your business?

You have to make people care.

When you find a way to make people care, you can turn “people” into “customers”.

“In our factory, we make lipstick. In our advertising, we sell hope.” -Peter Nivio Zarlenga

Why People Care

People don’t buy because you tell them to buy. They buy because they care about the product or service in some way. That caring comes from a sense that they’ll benefit in some way from the purchase. As human beings, we’re naturally driven by our own desires, and it’s the belief in personal benefit that […] Read more