Social media, sure… but how about strategy
Yes, you should probably be on Facebook, Twitter… maybe even Instagram… but it’s not just about posting to these platforms. You really need your effort to fit into a larger digital marketing strategy.
Here’s an excerpt interesting article entitled, Your Digital Marketing Strategy Should Be More Than Social Media.
“There are 20,000 people on Facebook every second of every day. With these kinds of staggering numbers, it’s easy to see why many companies, particularly the smaller ones, focus a lot of their digital marketing attention on social media.”